Confessions of an Article Marketer (Part 2)

In part 1 I revealed to you that I am addicted to article marketing. In part 2 of this series I will show you additional ways to increase your web site traffic with article marketing.

Turn a Series of Articles into a Podcast

This is one of my favorite methods for recycling my article content. You simply turn your articles into a podcast. If you know anything about podcasting, then you know that it’s big and it’s growing. The last time I checked, podcasts boasted a listener base of well over 20 million listeners. You should be getting a piece of this traffic and with the methods I’m about to teach you, I know that you will.

All you need to do is take 4-5 of your articles that are related to the same topic and turn them into an audio recording. Now, we will not be going into the technical aspects of podcasting, but if you want to get started quickly, I suggest you head on over to www.podcastautocue.com. They provide some free podcast software of great quality.

Once you create your recording, you automatically have your very own podcast ready to load up to a variety of podcast directories, including Yahoo, iTunes, Odeo, and iPodder.org. Each one of these directories can create additional traffic streams to your website. So, what are you waiting for, get recording and start receiving some extra web site promotion!

Promote Your Articles on Squidoo

Squidoo is one of the largest growing websites on the internet. So, why not take advantage. Squidoo developed an online platform that makes it easy for anyone to build lenses on topics that they are passionate about. You can even inject your own style and personality into your lens, making them a great tool for branding.

So, whenever you write an article, go ahead and post it to your squidoo lens. Better yet, just post your rss feed onto your lens. Don’t worry about the technical side, Squidoo provides plenty of tutorials that explain everything in detail. So, start creating your own lenses and get some free exposure.

However, if you decide to create a Squidoo lens, make sure that you create a lens of excellent quality. You don’t want any of your marketing efforts to send a negative message. Just like your articles, your squidoo lens must provide your readers with quality information.

Provide Your Articles to Your Affiliates

If you want to boost your affiliate program, you must provide your affiliates with all the right tools. Make it extremely simple for them to promote your website and they are much more likely to do so.

Articles are one of the best resources you can provide them. Encourage your affiliates to post your articles on their website or in their ezine. You do this by sending them the article preformatted, with their affiliate link already inserted in the resource box. Their only job is to copy, paste, and promote.

You now know some advanced article marketing strategies that will help take your promotional efforts to the next level. I urge you to take action on these powerful, yet simple, ideas.

There is nothing more motivating than seeing the results of our marketing efforts... and believe me, with article marketing, they can be quite fruitful.

Kim Roach is the hip marketing gal at http://www.unleashthetraffic.com/traffic2.html, where you can learn exactly how she increases her targeted web site traffic using techniques she acquired straight from the trenches.